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Matcha guides
The background you need before spending $60 on a tin — written once, kept current, no affiliate links in the way.
What is matcha
Matcha is shade-grown Japanese green tea, ground to powder and drunk whole. Here is what that actually changes, and why price varies tenfold.
Matcha grades explained
Nobody regulates the word "ceremonial". Here is what separates the grades in practice, and the four things to check instead of the label.
How to spot fake matcha
Most "fake" matcha is not fake at all — it is real tea sold as something it is not. Six checks that catch it before you have spent $40.